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Suzanne Carawan

By: Suzanne Carawan on November 20th, 2015

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An Email Geek's Dream WYSIWYG Editor

Email Marketing

mailto:demo@example.com?Subject=HighRoad Solutions - interesting article

Ok, in reality, if you were a hard core email geek you probably wouldn't touch a WYSIWYG editor because you'd code from scratch, but let's get real--who's got the association job that the only thing you have to do is email marketing? Exactly.

So let's talk editors. Being a marketer is hard enough, I don't need my email editor punishing me on top of everyone else questioning my value. I need an email editor that's going to have my back---it's going to automatically be responsive so it works on mobile, it's going to allow me to drag-n-drop & scrunch things and appreciate my changing things around. A good email editor for most of us marketers is going to be unpretentious and not require me to take time to get trained. I'm past training...I just want to get it done.

We have a new editor and it's fine, y'all. It's slick, it's intuitive and the only lip it gives me is a smile. I'm the one that started the saying that life's too short for email marketing and this editor allows me to get my email done and get on with the important stuff (like anything other than email marketing). 

Let me know if you want to check it out & think about upgrading your email platform.

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