Lead Generation & Growth Strategies | membership marketing
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One of the main goals for any association is keeping membership levels high. Recruiting new members and retaining current members requires multiple strategies. If you're feeling pressure to boost member engagement and increase membership, here is a helpful article from our partner Aptify. The article, written by Jennifer Barrell, gives six proven strategies to increase member engagement. The strategies range from the use of metrics, social media, and member forums to utilizing segmentation, responsive web design, and education. The article explains each strategy and why they work.
To learn more about ways to increase membership, join us for this month's HighRoadU Webinar series: Using Social Media To Grow Membership.
